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Porsha Williams, Karamo Brown and More Take on #SoFiBreakUpChallenge

Porsha Williams and Karamo Brown.
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It’s time to cease that poisonous relationship. No, no longer the one along with your indispensable other — the one you enjoy along with your financial institution! , the antiquated one you’ve been the use of since you first opened a checking story? Enter SoFi, the all-in-one banking app that permits patrons to set, employ, borrow, place, make investments and give protection to their cash.

The logo is encouraging the final public to tumble their financial institutions with their fun “Rupture Up With Harmful Banking” advertising and marketing and marketing campaign — and doling out diverse possibilities to buy prizes on the same time!

One opportunity contains taking phase in a three-day TikTok train where contributors can section their atomize up experiences the use of a catchy tune made in partnership with @JaxWritesSongs and the use of the hashtag #SoFiBreakUpChallenge. Lots of celebrities — including Porsha Williams, Karamo Brown and rapper 24kGoldn — are already on board!

At some level of the advertising and marketing and marketing campaign, SoFi will reward of us with $75,000 in SoFi Reward Beneficial properties and the huge prize winner would possibly perhaps well be awarded $25,000 in rewards sides on the cease of the contest.

On story of that’s no longer ample, SoFi is also offering up one more opportunity to profit at some level of Natty Bowl LVI on Sunday, February 13. At some level of the huge sport, SoFi will host a Twitter conversation calling on individuals to #MoveOnWithSoFi and provide prompts via social media giving freely as much as $25,000 in prizes.

“In most cases we cease in relationships that don’t fulfill us although we discover it’s time to atomize up,” Lauren Stafford Webb, Chief Marketing and marketing Officer of SoFi, says. “Our novel ‘Rupture Up with Harmful Banking’ advertising and marketing and marketing campaign is a name to action for patrons to bag up from financial complacency and join a financial institution that no doubt understands their wants and wants.”

The exec adds: “We’re committed to creating meaningful and lasting relationships with our individuals. If you happen to ride on with SoFi, you’re coming into a relationship that prioritizes you. Our strong product offering puts you and your financial wants first to can enable you to bag you cash simply—and finally can enable you to diagram financial independence.”

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