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Olympics Coverage Dips In Primetime Demo & Audience With 1st Tuesday; ‘Jeopardy! National College Championship’ Commences

Alessandro Trovati/AP

Six nights in and NBC’s primetime coverage of the 2022 Chilly weather Olympics in Beijing continues to survey loyal declines in both demo rankings and viewership.

Peaceable the primetime winner in both measures, NBC’s Tuesday coverage of the iciness video games brought in a 1.5 score within the 18-49 demo and eight.02 million viewers, down a dinky bit from the earlier evening’s rapid affiliates. Among the lined primetime events were ladies’s snowboarding halfpipe, ladies’s slalom and men’s sizable air in freestyle snowboarding.

While Tuesday indubitably marked NBC’s lowest evening submit-Opening Ceremony, coverage quiet has but to compare the lowest numbers of the video games to this level, Thursday’s subtle initiate (1.2 7.39M). For the sake of comparability, NBC’s coverage of the 2018 video games’ first Tuesday brought in 21.0 million primetime viewers. 

Viewers numbers are space to upward thrust, when NBCUniversal finds Tuesday’s Complete Viewers Transport. This submit will more than seemingly be as a lot as this level accordingly when those recent figures come in.

Needless to claim, Tuesday’s Olympics coverage led by a gigantic margin, with the second-perfect rated program of evening being the premiere of Jeopardy! Nationwide College Championship (0.6, 4.08M). The evening’s finest non-Olympics audience belonged to CBS’ Big Bowl Most attention-grabbing Commercials retrospective (0.4, 4.41M). Within the identical hour The Resident (0.4, 3.32m) modified into loyal from the week prior.

Also loyal later within the evening modified into ABC’s Abbott Traditional (0.5, 2.48M), Fox’s The Real Dirty Dancing (0.2, 1.46M) and murky-ish (0.4, 1.77M) at 9: 30 p.m. The CW modified into in repeats.

On Wednesday, Olympics coverage on NBC resumes whereas Jeopardy! Nationwide College Championship and The Dart return to ABC. CBS touts recent episodes of Fats Brother:  Important particular person Version and The Unheard of Run. The CW is repeats.

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