Apple has closed the first-fee deal of the 2022 Virtual Sundance Movie Competition, securing worldwide rights to the Cooper Raiff-directed Cha Cha Valid Soft for spherical $15 million. The streamer has been the front runner for the image because it premiered January 23 within the US Dramatic Competition category.
Pic is Raiff’s followup to his 2020 SXSW Mountainous Jury Prize–winning debut feature, Shithouse. He performs a directionless college graduate in New Jersey who will get over his head in a relationship with a young mother and her autistic teenage daughter, as he works a job event-starting bar and bat mitzvahs of his younger brother’s classmates. Co-financed by Picturestart and Endeavor Content material, the pic is a exact crowd pleaser. It stars Raiff, Dakota Johnson, Leslie Mann, Brad Garrett, Vanessa Burghardt, Raul Castillo and Evan Assante.
Raiff wrote the script and he produced with Johnson, Ro Donnelly, Erik Feig and Jessica Change. The exec producers are Jeff Valeri, Shayne Fiske Goldner and Julia Hammer.
The deal was brokered by WME, ICM and Endeavor Content material.
It falls below the $25 million that Apple paid remaining Sundance for CODA which stays the fable for that festival, but above the $7.5 million that Searchlight/Hulu paid for Felony Success To You, Leo Grande. Latter, closed this morning, was factual for US rights.